Apple has announced plans to incorporate ChatGPT, OpenAI’s artificial intelligence system, into its upcoming iOS 18. The novel aspect is no financial agreements have been established between Apple and OpenAI, stirring a conversation about the propriety of such action.
Mark Gurman, a tech industry expert, highlights potential long-term strategic benefits for both Apple and OpenAI. Despite no initial monetary gains, the collaborative effort could offer opportunities for brand exposure, user feedback, and future tech advancements.
Internally, Apple plans to merge its AI assistant, Siri, with the sophisticated assistant, ChatGPT. It’s a move reinforcing Apple’s disregard for financial transactions in collaboration with OpenAI. Rather, the tech giant’s focus lies in blending advanced technology to maximize user experience.
Apple’s significant customer base, which spans millions of devices, is seen as a valuable asset for OpenAI’s brand exposure.
Integrating ChatGPT in iOS 18: No Monetary Deal
The perceived worth of this exposure could potentially surpass standard monetary exchanges.
In line with its broader strategy, Apple contemplates establishing revenue-sharing agreements with AI companies, positioning itself as a beneficial partner in tech advancements. By doing so, Apple not only maintains a steady profit margin but also fosters potential collaborations with AI firms. Such a strategy could be a fruitful investment considering the growing significance of AI in various tech domains.
The ChatGPT feature will be freely accessible to users who opt for updates of iOS 18, iPadOS 18, and macOS Sequoia. Subscribers to ChatGPT Plus will enjoy additional perks, with Apple receiving a share of 15-30% from in-app purchase revenues.
OpenAI is further extending its reach with the development of an Android version of the ChatGPT app, expected to launch soon. Google Play Store, like Apple, is likely to claim a revenue share of 15% to 30% from the ChatGPT Plus subscription model.
All users can access the ChatGPT service through its desktop browser version at chat.openai.com. OpenAI prioritizes aspects like cross-platform synchronization and long-term customer support to ensure a high-quality user experience.
